This workshop is new - your comments would be warmly welcomed!
E-Books - Breaking into
Facilitator: Diana Bocco
Ready to join the virtual revolution? Discover the secrets to writing and publishing your own profitable e-book in less than a month. Learn how to take advantage of what you know, how to avoid the #1 mistake authors make, and the secrets to creating an e-book that sells on "autopilot" 24 hours a day.
Week 1: What ... Why ... How
What is an e-book? Why sell e-books. Choosing a topic. How to make your knowledge sell. Identifying a target market. What sells and what doesn't. Hot topics. Researching the competition. How to find experts, public domain text, and unique content. Digital rights management. 10 questions to ask yourself before creating your e-book.
Week 2: Designing your e-book
Researching your topic. Length, tone, angle. Outlining and organization. Table of contents. The importance of a good title. From first to final draft. Avoiding common writing pitfalls. Going beyond text. How to find time to write. Beating procrastination and writer's block. Keeping the reader's attention.
Week 3: Construction
Laying out the manuscript. Building your e-book. How to choose your book's format. Free software to help you create your e-book. Tools and accessories. Designing a cover. Making your e-book "user friendly."
Week 4: Setting sale!
Pricing your book. Marketing and distribution. Ways to increase sales. How to accept credit card orders. Why you need a website (and how to get one for less than $30 a year). Affiliate programs. How to find places to sell your e-book. Using freebies and teasers to increase sales. Getting free publicity. How to brand yourself for major profits. Sample success stories.
Prerequisite: There are no prerequisites for this workshop.
About the Facilitator: Diana Bocco is the author of over 300 articles, short stories, and essays for national, international and online publications such as Woman's Day, Marie Claire, Adirondack Life, Writer's Digest, and Self. She's the author of two published eBooks: Top Tips to Start a Home Business (www.toptipsto.com) and Freelance Writing Success (Matt Plyos Inc.), plus three additional forthcoming titles. She is also the editor of the anthology Room 636: A New Take on Urban Legends, available Summer 2007 in both print and eBook format. Her website is www.dianabocco.com.
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Scheduled Sessions for 2010:
June/July Session beginning June 28th
October Session beginning October 11th
Payment Services via Paypal:
IMPORTANT! Your receipt and information will come to the e-mail address associated with your PayPal account. If you do not check this account, you will not receive your receipt or workshop invitation!
Books recommended on this page are not required reading for participation in the course.
The Self-Publishing Manual: How to Write, Print, and Sell Your Own
Book, 14th Edition
ePublishing for Dummies
The Well-Fed Writer